Sony Music announces a new and exclusive partnership with Chelsea Football Club.
The deal will bring together the passionate worlds of sport and music, with both Chelsea and Sony leading the way in our respective fields. Chelsea have released a Sony Music playlist which has been put together using input from the club’s players for launch of the partnership.
Chris Townsend OBE, Chelsea FC commercial director, commented: ‘We are incredibly excited to join forces with Sony Music, one of the leading entertainment companies in the world. Combining some of the world’s most celebrated music artists and football stars will create innovative content and experiences for our global fanbase.’
Dusko Justic, vice president, international marketing, Sony Music International, said: ‘Both football and music are fuelled by passionate fans. That emotional pull makes the connection so satisfying.
‘We want to combine the two and elevate the experience to new heights. Everyone here at Sony is incredibly proud and excited to work with Chelsea Football Club.’